Phicomm Passion 660 With Snapdragon 615 SoC Launched at Rs. 10,999

Phicomm, a Chinese smartphone maker, on Wednesday marked its entry into the Indian smartphone market with the launch of its first handset – the Passion 660. The smartphone is priced at Rs. 10,999 and will be available to buy from Amazon India website from Tuesday in Black and White colour variants.

The Phicomm Passion 660 is a dual-SIM device, which can also use the second Nano-SIM slot as a microSD card slot. It features a 5-inch IPS full-HD (1080×1920 pixels) resolution display with a pixel density of 441ppi, and Corning Gorilla Glass 3 protection. It is powered by a 64-bit octa-core Qualcomm Snapdragon 615 processor clubbed with 2GB of RAM and Adreno 405 GPU. The smartphone runs the company’s Expect OS 5.0 based on Android 4.4.4 KitKat.

The Passion 660 houses a 13-megapixel rear camera featuring Sony IMX214 sensor and f/2.0 aperture, and a 5-megapixel front-facing camera with BSI sensor. The 16GB inbuilt storage on the Passion 660 can be expanded via microSD card (up to 64GB).

One the connectivity front, the Phicomm Passion 660 features 4G LTE (with support for both Band 3 and Band 40 in India), 3G, Wi-Fi 802.11 b/g/n with Direct functionality, USB, GPS and Bluetooth 4.0 options. It measures 139.5x69x7.3mm, weighs 110 grams, and is backed by a 2300mAh battery. Available in Black and White colour variants, the smartphone also includes a bunch of sensors including accelerometer, e-compass, barometer, light, proximity, step-counter, and gesture sensors. The device uses Qualcomm Snapdragon Voice+ technology and two microphones for clear voice chats.

“Phicomm Passion 660 is an innovative smartphone which reflects the distinctive needs of the Indian consumers. Indian smartphone market is constantly evolving and consumers here are looking for unique smartphones with advanced features and high standards to gain the maximum experience. Our strong in-house research and development team have helped in customizing the smart phone especially for the Indian consumers,” said Zheng Min – CEO of Phicomm during the launch.